Title page for etd-0906105-115253


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URN etd-0906105-115253
Author Ding-yuh Liou
Author's Email Address No Public.
Statistics This thesis had been viewed 5585 times. Download 3906 times.
Department Information Management
Year 2004
Semester 2
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title The study of factors affecting the firm's intention to adopt e-Banking service
Date of Defense 2005-07-16
Page Count 113
Keyword
  • e-Banking
  • Technology-Organization-Environment (TOE) framework
  • IT Adopt
  • Abstract Financial industry in Taiwan is facing the challenge of over-banking. When more and more banks are established and offering a variety of financial goods or services to their customers, the competition continues to heighten. Banks are increasingly taking the advantages of electronic commerce to provide e-banking services, intending to maximize their business profits.
    In this study, we use a technology-organization-environment framework to propose an e-banking adoption model. Seven factors, including perceived direct and indirect benefits of the e-banking adoption, financial readiness, technical readiness, mimetic pressures, coercive pressure, and normative pressures, are tested from 255 firms. Statistical analysis and the implications of findings are discussed in the following sections.
    Advisory Committee
  • Lin Hsin-Hui - chair
  • Cathy S. Lin - co-chair
  • Dr. Kuo Feng Yuan - advisor
  • Files
  • etd-0906105-115253.pdf
  • indicate accessible in a year
    Date of Submission 2005-09-06

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