||Due to social changes, higher education is experiencing diversified development. Many university departments have started expanding into new fields and thus require more space and equipment. Therefore, universities must consider the available space, scale, resource constraints, and possibility of outward expansion to satisfy the needs of each department.|
Moreover, thorough evaluation and measurement must be taken before plans for campus development can be finalized. This study investigates the decision-making process and factors when setting up the second campus. In total, seven campuses were selected for the study. The content analysis method was used to summarize relevant information collected from each campus into the following five dimensions: financial requirements, resources assessment, development plans, environmental considerations, and attitude assessment. Through these five dimensions, itemized measurement and data encoding tools were developed which in turn were used to formulate thematic and quantitative statistical analysis.
The results demonstrated the following:
1. Attitude assessment is the most important factor in campus development.
2. The five dimensions are not mutually exclusive. They overlap and influence each other.
3. The attitude of the administrators is the most important in the attitude assessment.
Therefore, our findings and suggestions are as follows:
First, land is the basic factor when developing plans for campus expansion. If the landowners (providers), administrators, land requestors, and land supervisors can all come to mutual agreement, there is a higher chance of success.
Second, when schools need to establish a second campus, they should consider their own development alongside the special requirements by the local government.
Third, campus locations should be exact, rather than simply mentioning an approximate area.
Fourth, schools should consider how to benefit the surrounding area to achieve a balanced development.
Choosing a campus location is one of the most important policies for any university. We hope that this study will contribute to campus planning strategy. Additionally, we hope that other universities of a different nature, such as science and technology institutions, can also compare the results of this study to their own in order to make a better campus planning decision.