Title page for etd-0801108-120847


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URN etd-0801108-120847
Author Hung-yang Cheng
Author's Email Address No Public.
Statistics This thesis had been viewed 5580 times. Download 2141 times.
Department Business Management
Year 2007
Semester 2
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title The Study of Convergence of Telecom service company in Taiwan - the View of sustainable competitive advantage
Date of Defense 2008-06-14
Page Count 50
Keyword
  • SCA
  • Digital convergence
  • FMC
  • Convergence of Telecom service company
  • Abstract There are telecommunication industry and information industry to cost altogether, that is to communicate with each other according to industry
    development and technological gradual progress and fit Technological standardization, make the industry must use the fast development in the manufacturer, make the convergence of each boundary-less.Moreover different operation key different from resource foundation to can form difficult entry-barrier that cross over also ability way accumulated. Taiwan’s ICT with the technological follower type, but with pursuing while growing up under large ship of the fast gradual progress of technology, how to adjust strategic resources, Represent brand-new institutional framework to create biggest customer's value with the business activity, it is a key topic.This research probes the mobile telecommunication industry, and base on digital-converge progression, focus on the enterprise behaviors produced under the third generation of mobile telecommunication data services and innovated. And Selected Key companies to analyze separately under the extension environment from competition advantage and Merger & Acquisition, and study through the description of the case. The result of study is found as follows:
    􀁺 Three kind of convergence triggering business model changed.
    􀁺 New technology of telecommunication created new mobile services.
    􀁺 Strategical merger and acquisition changed telecommunication industrial structure.
    Advisory Committee
  • Pei-how Huang - chair
  • Chih-Hung Tseng - co-chair
  • Cher-Min Fong - advisor
  • Hsien-tang Tsai - advisor
  • Files
  • etd-0801108-120847.pdf
  • indicate in-campus access immediately and off_campus access in a year
    Date of Submission 2008-08-01

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