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URN etd-0709116-144441
Author Cheng-Chien Chang
Author's Email Address No Public.
Statistics This thesis had been viewed 5352 times. Download 885 times.
Department EMBA
Year 2015
Semester 2
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title The Competition Analysis for the IC Design Industry of Taiwan and China
Date of Defense 2016-05-31
Page Count 95
Keyword
  • AHP(Analytic Hierarchy Process)
  • Marginal-Report Rate
  • The average ROI
  • Competitive Strategy
  • Michael Porter Diamond Model
  • Abstract China has become the largest global IC market demand since 2004, mainly because China is the main production base of electronic products and global demand coupled with the domestic market, the annual amount of IC imports is much higher than oil. Because such a huge market demand coupled with incentives and guidance China government economic plans, resulting in rapid rise of China's IC design industry.In addition to the IC output value less than the United States and Taiwan, China has become the third worldwide. Obviously semiconductor industry is becoming the focus and fostering industry of China, especially in that part of the Fabless IC design. TSINGHUA UniGroup in addition to the acquisition of the China domestic chip manufacturing Spreadtrum and RDA Microelectronics in 2013, and the sales CEO Charles of Inotera join the TSINGHUA UniGroup and TSINGHUA UniGroup share the 25% stake of PTI that Taiwan IC packaging and testing house in 2015. TSINGHUA UniGROUP previously announced to acquire Micron, but there is no result and then they announced to share MediaTek recently and will contribute to merge with Spreadtrum and RDA, and threatened Taiwan's government if not open the China investment in Taiwan semiconductor will try to block Taiwan's semiconductor market in China, so abviously China to strengthen independent supply of the semiconductor can not be ignored. Taiwan IC design house face red supply chain and red capital market (red double effect), acquisitions, mergers, and poaching. It is the important topic how to think about the future and to open up new ideas.
    Research design mainly adopt the viewpoint of Diamond Model to analyze and discuss the Fabless IC design house competitiveness between China and Taiwan,and industry cluster effect to analyze the future situation, and then AHP analysis model to make qualitative and quantitative analysis , so as to strengthen the analytical evidence. In addition, the selection will be several financial statements of listed Fabless IC design house at stock exchange market in Taiwan and China to analyze the actual financial situation, and depends on the analysis to judge the current status, possible crises and development situation in the future.
    China Fabless IC design house with red supply chain and the China government fully support Fabless IC design industry will seriously impact the ecosystem of Taiwan Fabless IC design industry. This research is to analyze the competitiveness between China and Taiwan Fabless IC design house and the state may face in the future, and based on the analysis results give this industry the appropriate recommendations and possible future direction of development. The results of this research is that China Fabless IC design house rising will be the inevitable result because of strong domestic demand and strong government support. The factor conditions, demand conditions, related and supporting industries, and film strategy structure rivalry of Porter’s Diamond Model to observe the results are shown the Diamond Model belongs to the positive cycle. That being so, it will be imperative and important how to deal with and face about this case.
    Advisory Committee
  • Chi-Cheng Wu - chair
  • Pei-How Huang - co-chair
  • Jen-Tsung Huang - advisor
  • Files
  • etd-0709116-144441.pdf
  • indicate access worldwide
    Date of Submission 2016-08-09

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