Title page for etd-0704106-155032


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URN etd-0704106-155032
Author Li-wen Yang
Author's Email Address arbitragenash@yahoo.com.tw
Statistics This thesis had been viewed 5223 times. Download 0 times.
Department Finance
Year 2005
Semester 2
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title A Study of Performance Indicators in Wealth Management – Different Views between Financial Consultants and Banks
Date of Defense 2006-06-10
Page Count 81
Keyword
  • wealth management
  • balanced scorecard
  • performance indicators
  • Abstract Rapid growth of wealth management industry in Taiwan caused serious business dispute and oversell problem in recent years, and this study shows that wealth management banks only emphasis on how many products they sell and ignore how to help customers to make their financial plans is the key factor according to the analysis of laws and present situation. Besides, this study attributed this kind of phenomenon to over commission-orientation salary structure of financial consultants.
      After this situation, this study selected balanced scorecard to view the performance indicators of financial consultants work for banks which main business is on wealth management in order to get rid of financial factor only stand. The summary conclusions of this study are as below:
    1. Wealth management industry gives priory to commission-
      orientation salary structure.
    2. Banks and financial consultants have different stands in
      today’s wealth management industry: banks emphasis on
      financial factor such as fee income and financial 
      consultants pay their attention to customer factor.  
    3. Financial consultants who more care about their
      professional abilities have not only more skills to help
      customers to make financial plan, but have higher
      motivation to keep customer’s equities.
    4. Whether banks close to the customers or not won’t
      directly affect how financial consultants emphasis on
      customer factor.
    5. Counterproposal: fee income achievement rate, policy
      selling.
    6. Advised performance indicators: AUM, extended AUM,
      customer asset return rate, moderate CIP
    Advisory Committee
  • none - chair
  • none - co-chair
  • none - advisor
  • Files
  • etd-0704106-155032.pdf
  • indicate not accessible
    Date of Submission 2006-07-04

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