Title page for etd-0622114-211424


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URN etd-0622114-211424
Author Kuan-i Wu
Author's Email Address No Public.
Statistics This thesis had been viewed 5351 times. Download 266 times.
Department Business Management
Year 2013
Semester 2
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title The Effects of Medical Seeking Consideration, Perceived Value, Perceived Risk on Medical Seeking Intention–
A Case of Musculoskeletal Disorder.
Date of Defense 2014-06-24
Page Count 158
Keyword
  • musculoskeletal disorder
  • medical seeking intention
  • perceived value
  • perceived risk
  • medical seeking consideration
  • Abstract In Taiwan, having medical diverse treatments is a common phenomenon. With regard to musculoskeletal disorder, patients have many choices of medical treatments in healing their discomfort. Patients not only consider part of conventional treatments, but also adopt other nonconventional treatments. As shown by previous studies, the difference in physicians’ and patients’ cognition might influences on the healing effects of treatment. If physicians are uncertain about the diagnosis, it may be easy to make wrong with patients’ illness. Patients are probably subjected to further negative effects in physiology and psychology.
      In this study, the researcher mainly focused on medical seeking behavior, and making physicians clearly understand patients’ demand rather than ignoring them. Furthermore, the influence of patients’ medical seeking behavior is not only related to their own health, but also further the distribution of medical resources to society. Meanwhile, the goals shared by this study to promote the correct medical seeking consideration for patients as well. To reach the great effects of treatment, physicians keep enhancing their professional abilities and skills by further education. Physical therapist or alternative therapist have a positive interaction, and it should be an effect beneficial change or win-win deal for physicians or patients.
      To achieve the above purposes, this study focused on people with musculoskeletal disorder who had received physical therapy or alternative therapy in Kaohsiung. The researcher interviewed a total of 367 respondents and analyzed via descriptive statistical analysis, project analysis, reliability and validity degree of analysis, factor analysis, correlation analysis and statistical analysis methods hierarchical regression analysis to address the current status of research variables, relationships and verify hypotheses.
      As the result of this study, medical considerations has positive effect on perceived risk, perceived value, and medical seeking intention. Next, perceived value has positive effect on medical seeking consideration and medical seeking intention. However, perceived risk has negative effect on medical seeking consideration and medical seeking intention. Additionally, perceived risk has mediation effect in the relationship between medical seeking consideration and medical seeking intention., but perceived value doesn't. These finding hold several suggestions and practical implication.
    Advisory Committee
  • Jen-Tsung Huang - chair
  • Yi-Ming Tu - co-chair
  • Hueimei Liang - advisor
  • Rui-Hsin Kao - advisor
  • Files
  • etd-0622114-211424.pdf
  • Indicate in-campus at 2 year and off-campus access at 2 year.
    Date of Submission 2014-07-23

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