Title page for etd-0608108-221135


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URN etd-0608108-221135
Author Yu-lin Chang
Author's Email Address No Public.
Statistics This thesis had been viewed 5337 times. Download 1861 times.
Department Information Management
Year 2007
Semester 2
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title Explore the connecting blog to the non-profit organization by utilizing internet network influence.-We use Children Are Us Foundation as an example.
Date of Defense 2008-05-15
Page Count 95
Keyword
  • Non-profit Organization
  • Blog
  • Networking Communication
  • Network Fundraising
  • Abstract In recent years, network's spreading has already been more valued by everyone. The blog is one of the newly arisen network media tool. The personal user are fast growing and popular to every social field. The Non-profit organization is so called the third section, signing with the government and enterprise together. There are more than 26,000 houses already in the domestic various Non-profit Organization , according to the Ministry of Interior statistics. The research aims at making use of network's dissemination study of influence to carry on a research to the Non-profit Organization to blog. Expect that it can offer some advice to the majority with less of Non-profit Organization, then build up a low cost and a powerful functional blog interaction piping.
    This research uses a case study method. The research interviewee is the financial group of “Children are us Foundation”. We are currently use it to go on the observation and research. And aim at executive of the result and processing of carry out the statistics and analysis. From the result, the Blog is a low technique part, low cost, and also combining the media, such as network and non- network...etc. to carry on the promotion. In addition to the Blog can become the piping of the Non-profit Organization and get a chance to be famous. It can also collect the money effectively by dissemination behavior. However, the successful component is lying in the blog usage which is familiar with a net friend habit. In order to provide the interaction with net friends and cohere with net friends to become clubs; furthermore; it will create contribution through blog dissemination. To be successful, it needs to take some time. The Blog must be put more effort over a long period of time. Then, it will have opportunity to make good use of blog connection. In the end, it creates the extreme influence of network dissemination for the Non-profit Organization.
    Advisory Committee
  • Hsin-Hui Lin - chair
  • Jen-Her Wu - co-chair
  • Fen-Hui Lin - advisor
  • Feng-Yang Kuo - advisor
  • Files
  • etd-0608108-221135.pdf
  • indicate accessible in a year
    Date of Submission 2008-06-08

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