Title page for etd-0527118-162709


[Back to Results | New Search]

URN etd-0527118-162709
Author Pi-Ju Tsai
Author's Email Address bjorktsai@gmail.com
Statistics This thesis had been viewed 5570 times. Download 0 times.
Department EMBA
Year 2017
Semester 2
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title The Influence of Bancassurance on the Business and Agent of Life Insurance Industry
Date of Defense 2018-05-25
Page Count 55
Keyword
  • Efficiency
  • Life insurance agent
  • Bancassurance
  • regression analysis
  • Data envelopment analysis
  • Abstract This study is divided into two parts. The first part analyzes the relationship between the number of Life insurance agent l and the number of Bancassurance business personnel by using the Multiple regression method to analyze the Bancassurance business. The empirical results show that, regardless of the proportion of Bancassurance or the initial insurance premium of Bancassurance, there is a significant negative correlation to the growth of life insurance company personnel. The second part is based on data envelopment analysis (DEA) to assess the Life insurance agent efficiency of life insurance business personnel and Bancassurance business personnel. The second part selects the number of male and female sales staff as input variables, and the initial year Individual life insurance, Annuity Insurance, investment-linked product,health Insurance and personal Injury Insurance premium income are output variables, and the sales efficiency of domestic life insurance business personnel and Bancassurance business personnel is discussed. The empirical results show that the efficiency value of the life insurance company's business personnel is higher than that of the Bancassurance business personnel. However, as the proportion of Bancassurance and total premium continue to increase, the value of the purely technical efficiency of the Bancassurance business personnel in the analysis of the scale of change gradually increases. the trend of. This also shows that as the Bancassurance matures, the efficiency of Bancassurance business personnel has gradually increased.
    Advisory Committee
  • SHYH-JER CHEN - chair
  • Min-Hsin Huang - co-chair
  • Hao-Chieh Lin - advisor
  • Files
  • etd-0527118-162709.pdf
  • Indicate in-campus at 3 year and off-campus access at 3 year.
    Date of Submission 2018-06-27

    [Back to Results | New Search]


    Browse | Search All Available ETDs

    If you have more questions or technical problems, please contact eThesys