| URN |
etd-0214108-142552 |
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| Author |
Yu-chun chen |
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| Author's Email Address |
No Public. |
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| Statistics |
This thesis had been viewed 5332 times. Download 3422 times. |
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| Department |
Mainland China Studies |
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| Year |
2007 |
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| Semester |
1 |
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| Degree |
Master |
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| Type of Document |
|
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| Language |
zh-TW.Big5 Chinese |
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| Title |
A study on the Development and Management Model of the Multinational Automotive Companies in China |
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| Date of Defense |
2007-06-27 |
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| Page Count |
183 |
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| Keyword |
Entry Strategy
Automotive Industry
Joint Venture
Technology Transfer
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| Abstract |
The car exhibition in Beijing in 2006, many multinational companies design car style for the Chinese customers. Why would the multinational company yield in the Chinese market? Why the multinational companies just enter the Chinese market after China joins the world trade organization? How the Chinese government manages these multinational automobile companies in China? How does the Chinese government draft the competition strategy of the automobile industry? What influence the multinational company will cause to the automotive industry of China?
The conclusion of this paper is the multinational companies strengthen the control to the joint venture in the ownership, organization and the technique transfer. Chinese government uses protectionism; prop up the large automobile enterprise. |
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| Advisory Committee |
Lin , Wen-cheng - chair
Chang, Hsien-chao - co-chair
Fahn, Jiin-ming - advisor
|
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| Files |
indicate access worldwide |
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| Date of Submission |
2008-02-14 |
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