Title page for etd-0108117-150123


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URN etd-0108117-150123
Author Yi-chun Chen
Author's Email Address No Public.
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Department Information Management
Year 2016
Semester 1
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title Developing An IT-enabled Yacht Match Service Model: A Case Study of H Yacht Company
Date of Defense 2017-01-13
Page Count 96
Keyword
  • IT-enabled Model
  • Online to Offline
  • Share Economic
  • Business Model
  • Match Service
  • Value Network
  • Abstract This research aims to survey H yacht company for analysis of current business model and the status of the industry for the construction of an IT-enabled yacht match service model on the basis of sharing economic concept of the value network. The platform provides the various service modules and analysis the process ant content. Through the platform of the match function which combines the Online to Offline services and creates value of supply and demand. Finally the paper compares the business model of commercial model and innovation platform. It explains the value that innovative platform and existing business model also can draw their target group of customers. The results of this study can provide a reference point for enterprises when building innovative services for yacht platform.
    Advisory Committee
  • Ming-Che Hsieh - chair
  • Tzyh-Lih Hsia - co-chair
  • Jen-Her Wu - advisor
  • Yen-Chieh Huang - advisor
  • Files
  • etd-0108117-150123.pdf
  • Indicate in-campus at 5 year and off-campus access at 5 year.
    Date of Submission 2017-02-08

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