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Records 1 through 12 out of 137 total

  • Effect of stretch goal setting in crowd funding performance: A case study of Kickstarter
    -- Xiang-Jun Peng, Department of Information Management, 2020
    1 1
     Recently, crowdfunding has become an increasingly popular way of fundraising. Many projects have successfully got the funds they need through crowdfunding. Among them, there are many projects can reac....
     
  • The influence of advertisement appeal strategies of live streaming host on the number of breach of contract: An example of Facebook
    -- Te-Hao Pang , Department of Information Management, 2020
    1 
     In recent years, with the advancement of technology, everyone has a smartphone and the Internet. Due to the rise of social media, everyone has a social media account. Among many social media platforms....
     
  • Understanding the driving factor of retract intention in Facebook online streaming transaction
    -- Ya-Wei Jen, Online Master of Business Administration in Electronic Commerce and Business Analytics, 2019
    4 1
     Since Facebook launched live streaming function in 2016, Facebook live streaming platform has sprung up. Facebook provides a wealth of social interaction functions, which attract users who are willing....
     
  • A Start Up Plan of A Consulting Company for Chinese People to Enter Polish Market
    -- Krystian Muszynski, Global Human Resource Management English MBA Program, 2019
    98 98
     Business organizations always show a constant flux and the current trend shows an expanding European market need for Asian products, especially for products from East Asia has led to growth of goods....
     
  • A Study of The Feasibility of Implementing Mobile Payment in Local Business District
    -- Yu-Tang Shen, College of Management (Executive Master in Business Administration), 2019
     
     Taiwanese get used to paying in cash are mainly caused by the complete financial services, such as intensively distributed bank branches and automatic teller machines, and the perfect mechanism of ban....
     
  • A Study of The Evaluating Factors on Offering Fast Charging Service in Taiwan CPC Gas Station
    -- Chi-Bao Huang, College of Management (Executive Master in Business Administration), 2019
     
     In autumn and winter, the air quality in Taiwan is poor. In addition to pollutants that comes from abroad and Stationary air pollution source, mobile pollution such as emission of car and motorcycle a....
     
  • The Modes And Outlook of The Property Management In Taiwan, Canada And Japan
    -- Chien-Nan Li, College of Management (Executive Master in Business Administration), 2019
    4 4
     Property management is a kind of activity in which the managers preserve and administrate the houses, public facilities, buildings, and relevant venues. In the past, Taiwan, property management was si....
     
  • A Study of Leadership Styles of Production and Marketing Group Leaders - The Madou Pomelo Group
    -- Ying-Sheng Lee, College of Management (Executive Master in Business Administration), 2019
    4 4
     Our agriculture has small business scales in Taiwan. The utilization of resources is inefficient and, therefore, the cost may be higher in comparison. On top of that, individual farmers have little wi....
     
  • A Case Study on Implementing PSLM Method in Program Management
    -- Chih-Wen Mai, College of Management (Executive Master in Business Administration), 2019
    2 2
     Traditional local information service companies usually establish its own control mechanisms based on the manager’s experience in the past. From time to time, with the growth of the company scale, m....
     
  • The Impacts of Live Streamers’ Appealing Strategies on Audiences’ Purchase Intention: Product Type as a Moderator
    -- Ciou-Ping Syu, Online Master of Business Administration in Electronic Commerce and Business Analytics, 2019
    4 4
     Based on the Stimulus-Organism-Response framework, this study examined the influences of live streamers’ appealing strategies on audiences’ emotion under live-streaming shopping context and invest....
     
  • A Study of The Competitive Strategy of The Slip Sheet Industry - An Example of A Company
    -- Shu-Chen Hsieh, College of Management (Executive Master in Business Administration), 2019
    98 98
     Transportation, warehousing and logistics are rigid needs and important basic industries for various industries. Among them, the assistive device of transportation are important consumables. Costs and....
     
  • An Analysis of the Business Model and Strategies of Small-sized Golf Equipment Company
    -- I-Ming Lin, College of Management (Executive Master in Business Administration), 2019
    98 98
     This study analyzes the business model and strategies of small-sized enterprises of golf equipment. We aim at investigating how small enterprises could achieve stable profit and expand market share wh....
     
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